TWOFIFTY
WEARABLE ART FOR THE MODERN WOMAN
DALLAS, TEXAS
Elevating an established jewelry brand to new heights with a name change and total rebrand, TWOFIFTY was born.
Sarah Wilson had spent years building a successful subscription and custom jewelry brand with an incredibly loyal community under the name Sarah Briggs Jewelry. With the organic evolution and growth of the business came the need for a complete makeover of the brand and its messaging. Our goal was to communicate the quality luxury of the products, while creating a canvas that highlights the unique personalities of the women that Sarah designs for.
BRAND IDENTITY
BRAND STRATEGY
SOCIAL TEMPLATES
COLLATERAL DESIGN
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“Jocelyn and her team NAILED it! Every last one of our loyal customers sees the new branding as who we truly are. Floored by their talent to visualize and execute the branding of my dreams!”
SARAH WILSON, DESIGNER & CEO
